About Us

Who We Are
And What We Do.

 

Elfro is an entirely Ethiopian owned and operated business established in 2005, with the aim of helping our customers to make the right choices regarding LED Bulbs & Tube lights, Copper Wires, Power Cables, MCBs, ELCB/RCCBs, Fans, Bus Bar & Tapes, Switchgears, Light Fixtures and Switches to name a few for both commercial and residential use. Elfro is one of the leading distributors and trade suppliers of electrical items in Ethiopia, which has been setting high standards for reliability, quality, timely delivery and customer delight for over 15 years to sole distribute RR Global Products. Since its establishment, Elfro has become one of the leading online retailers in lighting and wires & cables.


Our Mission


At Elfro, we strive to deliver a diverse array of electrical products at reasonable rates to suit all sorts of budget. We are backed by the adepts who have been associated in this field for long years enabling them to understand intricacies of the domain. Our focus is to give complete satisfaction to our customers. With the aid of our robust processes & systems, we assure 100% buyer protection in each transaction.


Our Vision


Elfro envisions acquiring an identity as the best cables and wires manufacturers in Ethiopia along with a strong global presence.



Our Value


At Elfro, we have the core values that guide and inspire us in our decisions and product deliverance.


• Visionariness: Leading the innovative and diversified collections in Electrical equipment
• Functionality: Selections of designs help to foster and refine user’s living habits
• Sustainability: We have a commitment to our social responsibility, constantly seeking new ways to get involved and express a concept of sustainability and eco-friendly living


Our Approach


An aggressive pricing policy coupled with strong supplier relationships, focused sales, and a strong customer needs oriented approach has resulted in long list of loyal clients in segments like builders, contractors, manufactures, hotels, hospitals, interior decorators, public sector organizations, Government, and numerous commercial & industrial establishments, etc.


Our Strength


• Competitive Prices
• Strong Sourcing Relationships
• Efficient supply chain and delivery logistics
• ISO 9001 certified quality systems and processes
• Fully computerised operations including accounting, CRM & quote management system


With our widest range of products, best customer service, and expertise in what we offer, we are the one-stop store for all your Wire & Cable, Lighting, Heat ventilation, Cabinets, Enclosures, Conduit, Raceway & Cable Support, and Electrical Distribution Equipment needs.


Call Us: +251 11 550 6128


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